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Compact by Design: Sustainability through Efficient Product Design

Sustainability is at the forefront of modern businesses, and small changes can make a big difference. By focusing on efficient product design, companies can reduce their carbon footprint and contribute to a more sustainable future.

At Amazon, we created the Compact by Design initiative to identify products that, while they may not look significantly different, have a more efficient design. This efficiency is achieved through the removal of excess air and water, which in turn reduces the amount of packaging required and makes the products more efficient to ship.

While these individual changes may seem minor, the cumulative impact can be substantial. When scaled across millions of products, the small differences in size and weight lead to significant reductions in carbon emissions. This is the essence of the Compact by Design program – identifying products that, through subtle design improvements, can have a meaningful environmental impact.

There are several ways in which products can qualify for the Compact by Design certification. One key factor is the reduction in the amount of packaging required. By eliminating unnecessary air and water, the overall size and weight of the product decreases, allowing for more efficient transportation and storage. This not only reduces carbon emissions but also decreases the amount of waste generated throughout the supply chain.

Another consideration is the efficiency of the shipping process. Compact by Design products, with their reduced size and weight, can be packed more tightly and transported in a more efficient manner. This leads to lower fuel consumption and fewer emissions per unit shipped, further contributing to the overall environmental impact.

In addition to the direct benefits of reduced packaging and shipping, Compact by Design products also have a positive ripple effect. By requiring less material and resources in their production, these products inherently have a lower carbon footprint. This cascading impact extends throughout the entire product lifecycle, from manufacturing to disposal.

The Compact by Design program is a testament to the power of small, thoughtful changes. By focusing on product design and efficiency, companies can make a significant difference in their environmental impact, all while delivering the same high-quality products to consumers. It's a win-win scenario that demonstrates the importance of sustainability in modern business practices.

As we continue to navigate the challenges of climate change and environmental stewardship, initiatives like Compact by Design will play a crucial role in driving meaningful change. By empowering businesses to rethink their product design and supply chain practices, we can collectively work towards a more sustainable future.

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